Our offers
We listen, we create, we distribute, we measure.
Every project starts with a GenSight read of your market: what people say, what’s saturated, what’s still missing. Then the same team handles it from the first brief to the last delivery. Not a salesperson who sells, then a junior who does the work.
Acquisition
Buying attention at the right price.
Most accounts we take over spend well. Few spend right. We rebuild the structure, reopen the trade-offs between platforms, and steer on what matters to you: cost per acquisition, margin, incremental revenue. Management runs month to month by default, with no minimum term.
Search & Shopping
Google Ads, Performance Max, Shopping. Account structure, intent, bidding. We separate what captures existing demand from what creates it, and we don’t compare the two.
Paid social
Meta, TikTok, LinkedIn. The account is no longer the main lever, the creative is. We produce, we test, we cut fast.
Angles and creative
Before buying the first click, GenSight screens your ads and your competitors’: the saturated angles, the ones running out of steam, the ones still open. The creative starts from there.
Measurement
Attribution, incrementality, dashboards a board can read. You know what each euro produced, and what to stop.
Digital creation
One video a week beats one campaign a quarter.
Short formats get consumed fast and age even faster. We produce continuously rather than in campaigns, and the topics come from what your audience says on Discord and Reddit, not from a brainstorm. Every video is tested organically, then pushed with paid budget once it catches.
Shorts, Reels, TikTok
Vertical, subtitled, cut to work with the sound off. From script to edit, with variants so you can test several hooks on the same video.
Ad creative
Formats built for the platform, not visuals adapted after the fact. Several variants per angle, so media buying has something to test.
Brand content
A regular output on your own accounts, not only during campaigns. It’s what keeps a brand alive between two announcements.
UGC & creators
Videos shot by creators, under your name. Rougher than a brand film, and often more effective once you put budget behind it.
Communities & influence
Show up every day, not just during campaigns.
Social, gaming and creator platforms ask for a daily presence. We run your accounts, we pick the creators you actually have something to do with, and we moderate so the conversation stays liveable. Here too, month to month by default and no minimum term.
Social Media
Content strategy, production, community management and paid campaigns. We publish, we reply, and we tell you what worked.
Social Gaming
Brand integrations in games, streamer collaborations, online events. The same ground as Favvey Labs, seen from the community side.
Influence
Partnerships with creators picked for what they make, not for their follower count. We negotiate, we frame the deal and we measure it.
Community Moderation
Moderators who know your rules and your brand’s tone. A badly kept community costs more than it brings in.
Favvey Labs
Gaming and Gen Z is a unit of its own.
For 6 years we’ve been building brand experiences on Roblox, Minecraft and Fortnite, and listening to the communities living there with GenSight.
It’s all grouped under Favvey Labs.
Why Favvey
- 30 people, assembled around each project
- 6 years making brands exist
- 5 international honours, including Cannes Lions, D&AD and Eurobest
Paid campaign and community management runs month to month, with no minimum term. If you would rather commit for longer, we will, but the ask comes from you, not from us. You stay because it works.
Four disciplines on one page can look like an agency that does everything. It’s the same method applied in four places: we read what your market says, we move in where the space is still open, we measure. And if one of the four doesn’t serve your project, we tell you.
We build our own tools. GenSight analyses hundreds of thousands of conversations in a few hours and cross-checks the sources against each other to surface trends before they show. Glayde publishes and measures. What we sell you, we use every day. See our products
What we did for others, with the numbers, is in the case studies.